A Record Surge in Visitor Numbers
Since its reopening in July 2023, the Kwame Nkrumah Memorial Park has witnessed a remarkable influx of tourists, recording about 200,000 visitors every month. This surge follows a comprehensive rehabilitation project co-funded by the World Bank and the Ghanaian government.
Edward Quao, Acting Director of the park, attributes the success to its revitalized facilities, enhanced aesthetics, and a deliberate push to position it as a must-visit site for both domestic and international tourists.
A Glimpse Into the Transformation
Originally inaugurated in 1992, the park had not undergone significant renovations for nearly two decades. However, with the infusion of new features, such as an upgraded reception facility, the site now offers a modern and immersive experience for visitors. 
“Before 2019, we had less than 30,000 visitors annually,” Quao shared. “During the Year of Return campaign, that number rose to 98,000. Today, we’re recording almost 200,000 visitors monthly, with a notable increase in local tourism.”
World Bank’s Role in Revitalization
The rehabilitation of the park has also underscored the World Bank’s commitment to cultural preservation and economic development. Ousmane Diagana, World Bank President for Western and Central Africa, praised the initiative during a recent site visit, describing it as a pivotal moment for Ghana’s tourism sector.
“The transformation of this park not only preserves history but also drives economic growth,” he noted.
Boosting Domestic and International Tourism
While international tourists continue to frequent the park, the rise in domestic tourism has been a highlight.
Local tourists are now competing strongly with international visitors, indicating a growing appreciation of cultural heritage among Ghanaians.
Savannah Region’s Tourism Boom
Tourist Numbers on the Rise
The Savannah Region has also experienced a boost in tourism, welcoming 23,900 visitors in 2024, up from 18,160 in 2023. Key attractions like the Mole National Park, Larabanga Mosque, and Salaga Slave Market have drawn tourists, thanks to improved facilities and accessibility.
Efforts to preserve wildlife, promote eco-tourism, and engage local artisans have significantly enhanced the region’s appeal.
A Call for More Investments
Savannah Regional Marketing Officer for the Ghana Tourism Authority, Kennis Ateere, emphasized the importance of collaboration between private investors and government agencies to unlock the full potential of the region’s attractions.
“Tourism here is creating jobs and preserving cultural heritage. We urge more stakeholders to join efforts in building new attractions and enhancing existing ones,” he said.
The success of Nkrumah Memorial Park and the Savannah Region demonstrates the transformative impact of strategic investments in tourism. Could these initiatives serve as a blueprint for other African nations aiming to revive their tourism sectors?
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